Fast food position paper Essay

America, also known as the â€Å"Land of Opportunity† is just that. Many people have seized the opportunity to buy a piece of the American Dream, by starting a variety of businesses, franchises, and other personal ventures. The Fast Food Industry is a perfect example as it can range from small private owned restaurants to large franchises bringing in millions of dollars per day. These restaurants offer a vast variety of foods for the indulgence of their customers with options as far as the eye can see. However, the success of this industry does not come without a price. Because of the severity of the health risks including destructive eating patterns associated with fast food consumption, owners should take personal responsibility in protecting consumers from the harmful ingredients served in their restaurants. The fast food industry’s irresponsibility of serving harmful ingredients to the public and disregard for overall consumer health in America is directly responsi ble for our nation’s epidemic of obesity related illnesses leading to death and should be penalized under law as neglectful practices. Many consumers enjoy the many varieties of fast food offered as they appeal to every taste, culture, and guilty pleasure and can be very easily obtained. The option of getting any ethnic food, at any time, with ease of convenience is looked upon as a great privilege and a luxury. However, due to such a vast (and continually expanding) number of these restaurants, there is a direct connection linking these foods to many eating disorders. Abusive eating habits contribute largely to the massive intake of fast food in our country often leading to frequent and destructive overeating. Many scholars and researchers are defining this food as being addictive. This type of food is designed to stimulate overeating, typically by using a combination of sugar, salt and fat, all shown by research to be addictive. The ingredients of fast food tend to be of poor quality and unappetizing, the addictive ingredients ensure a huge turnover of high calorie food, which can lead to obesity and poor nutritio n. Many eating disorders are often developed in this place of excess. Binge eating involves consuming a large amount of food in a short space of time. Many restaurant owners believe that it is the individual consumer’s responsibility to make the decision of what they purchase and consume thus leaving them free from responsibility. They wash their hands of responsibility in a sense, crediting the customer’s ability to make wise decisions. They believe that  they are not â€Å"forcing† anyone to do anything against their will, but only creating options in this land of opportunity. I believe that there should be responsibility taken on the parts of owners, managers, and manufactures in the fast food industry. There needs to be some sort of consideration and concern for the overall health of the public consumer. Owners should take responsibility for not only the cleanliness of the facility but the content of the food as in relation to excessive sodium, fat intake, and sugar overload. If every individual owner took this additional step, the health of many Americans would not be jeopardized every day. The Fast Food industry is one that has made up a large part of America’s economy and culture. In our â€Å"microwave† society, we are faced with food options seemingly on every corner. We have unlimited choices and pleasures from every food category. However, with all of this freedom of choice, many consumers tend to be unaware of the harmful ingredients used to prepare what we so enthusiastically embrace. Over time, these foods lead to diseases often causing death. The consumption of fast food presents us with an underlying issue on a much larger scale. Many of the food ingredients served in this industry are unhealthy leading to obesity related diseases often leading to death. The food most often consumed at fast food restaurants, hamburgers, tacos, fried chicken and French-fries, is loaded with sodium, saturated fats, trans fats, cholesterol and calories. Many health risks are directly associated with an excess of these ingredients listed above. While Fast Food businesses flourish, the overall health of their consumers is compromised. It is vital to understand the effects of these foods so we can make more informed decisions for ourselves and our families.

Equality and Diversity Essay

I am writing a reflective account on how my personal beliefs and experience’s influenced my professional interaction with various groups and individuals. For example my first job in the care industry was working at a nursing home for residents with all forms of Alzheimer’s. I had never done this type of work before, so my first day for me was both a new experience and environment. I had never dealt with people who have a communication barrier, where they could not express their emotions. see more:champion equality diversity and inclusion Before having worked in the care home, and not having any knowledge on Alzheimer’s, I would have categorised them all in the same box, i. . all being the same as opposed to possibly having different stages and levels of Alzheimer’s. I also found it hard to grasp and understand how you could forget the basic aspects of what we do in everyday life i. e. eating, drinking and remembering your own name. I therefor found it hard to communicate and engage with them, as I did not understand their condition. Prior to working with Alzheimer’s patients I had never come across somebody who, not only had Alzheimer’s, but in addition was hard of hearing and/or partially sighted. I found this difficult at first because I didn’t know how to interact with them. I overcame this by learning to understand each one of their characteristics, by the way they spoke, mannerisms, their body language and by getting to know them as an individual. I learnt how I could interact with them on a one to one level and ascertain their needs and requirements. Alzheimer’s patients need a certain level of care, therefore I undertook training that was offered by my place of employment. This included a person first and dementia second course which explained how the resident should always come before the dementia and how their best interests should always be taken into account as a first priority. In addition I undertook a course on palliative care. This taught me how to care for somebody who was in their finally stages of dementia ,in terms of assisting them, improving their quality of life and by providing increased comfort by promoting their dignity towards the end of their life. I also took a course in movement and handling where I learnt how to manoeuvre my residents in a safe manner by either using sliding sheets or hoisting equipment, these techniques helped me to assist them with as little discomfort as possible. Some of our residents are unable o communicate with us and are unable to express feelings of discomfort or pain, so this course was beneficial to me because it provided a safe way for me to move my residents with ease. If i was to continue exclusively in this line of nursing, I could do NVQ courses in health and social care with my place or of work, and attend courses they provide for me. If I wanted to further my career I could potentially go onto university and train to be a mental health nurse. This will enable me to be more aware of how this disease can start and what’s involved in the long term. Following Gibbs framework on reflection (1998) stage 5; I conclude from this experience that I have gained more patience with others by understanding their different needs. I have learnt how to communicate on different levels, with residents, family members, colleagues and senior professionals i. e. doctors and nurses which I struggled with initially. I have become more compassionate as a result of dealing with the end of life process, so my personal beliefs or thought process will not influence my professional interaction with dementia patience because I have gained a better understanding of their condition.

Only certain groups of people are entitled to specific medical care Essay

Only certain groups of people are entitled to specific medical care - Essay Example A person can avail the services if he can pay for it but he cannot force any person to provide him the service even if he desperately needed it (Health Care Is Not a Right, 1993). So, it was only the rich and the affluent that could pay and avail the medical services. Unlike a hair cut service which is provided for free in USA, medical services had to be earned. To provide medical facilities to a person without paying was considered as charity. It was thought that if medical care became a right the quality of medical facilities and health care would deteriorate. Before the health care reform became valid in USA, there were many loopholes in the health care system in USA. Life expectancy in USA was less than most of the other developed nations. The average spending on the medical facilities by an American often exceeded the other costs (Medical Care in the USA, 2012). People went bankrupt because of the high amount in the medical bills. Companies provided for medical insurance policies but often went beyond the profit margins of the company. According to a survey by the US census bureau, around 46.3 million American citizens remained uninsured in 2008. Health care expenditures reached $2.2 trillion in 2007 which was 16.2% of the US economy. 62.1% of all bankruptcies in USA in 2007 were related with medical bills. Despite of being the richest nation, it had the highest number of people suffering from cancer. With the passing of the health care reform act in 2010, there is hope of bringing in changes in the system. On 23 March 2010, the Affordable Care Act in USA was upheld by the federal court and was declared a law. This was also propagated by the present president of USA. The law covered areas like providing insurance facilities to those without such claims or with a pre existing medical condition, reducing the spending on medical care, making health care facilities affordable for all Americans (HealthCare.gov,

W3Q-Executing and implementing project portfolio management Assignment

W3Q-Executing and implementing project portfolio management - Assignment Example NDT-Solutions, a private sector company specializing in development and construction of facility for non-destructive testing laboratory, takes a conventional approach to project management mainly through assigning projects to departmental managers. This approach functional managers to act as project managers while performing their primary duties in parallel, a practice which was very common in 1960s (Kerzner 2010). A major reason for such an approach was the lack of appreciation for project management methodology and best practices as identified by Project Management Institute in PMBOK (2008). Thus projects in the company normally initiated within from the departments without considering their relevance to the organizational business strategy. Thus majority of the projects were a result of self-initiative even without support and consent of management. In addition, internal politics and individual interests barred projects and their outcomes to be visible to other departments unless materialized. Thus other departments who may have significant role in the project execution or may have been impacted by the project outcome were, in fact, alienated from the project. Every department struggled to portray its project as success while endeavoring to undermine the efforts made in other departments. This impacted the overall potential of the company to achieve synergy of its resources. The end result was duplication of projects, inefficient utilization of the resources and discouragement of any innovative ideas at the organizational level. Besides its drawbacks, the approach has advantages in terms of expanding experience in project management and improving the skills; however, lack of training and appreciation of a standardized project portfolio management approach would increase risk of inefficient resource utilization and duplication of efforts especially when the company is managing multiple projects. According to Kerzner (2010), â€Å"portfolio management is

Jay's Sporting Goods research paper Essay Example | Topics and Well Written Essays - 1250 words

Jay's Sporting Goods research paper - Essay Example Jay’s Sporting Goods is compared with the competitors from every possible aspect. Thus after considering the marked differences in the marketing strategy of all three of them we finally reached the SOV that is Share of Voice. After going through some of the survey data available the market condition is judged in terms of demand for any particular product or liking towards any particular game. The study was also done to see whether any segment is untapped or not. SWOT analysis was done to understand the company’s position more properly. Based on the findings, recommendations are made. The company’s market objective is outlined and the marketing strategy is planned. The plan includes type of promotions required by the company, target segment of the company, how can they be reached, the medium that can be used to reach them. To understand the medium again the survey data were referred to understand the most popular mode of advertisement. SITUATION ANALYSIS Marketing strategy and objective The marketing objective of a company can be achieved only by planning the marketing strategies in a correct manner. To outline the marketing strategy for Jay’s Sporting Goods understanding of the 4P’s of Marketing that is Product, Price, Promotion and Place for Jay’s is very essential. ... Pricing Jay’s Sporting Goods has a wide variety of product from different brands whose prices also differ. Since they have tie ups with many brands so the prices range is huge. One can get any item at cheaper price as well as at high price too (Jay’s Sporting Goods). Place Jay’s Sporting Goods is an online and outdoor superstore with two locations in Michigan. It’s a 41 years old business who started their operations in 1971 with 78,000 square ft building in Clare and a 40,000 Square ft building in Gaylord. So customers can visit them not only in their superstores but also online through their websites (Jay’s Sporting Goods). Promotion The various promotional strategies have been adopted by the Company. They offer discounts of certain percentage on certain products. They have also organized some seminars inviting some renowned personalities who are into the world of adventures. They have several outdoor partners, which are mainly different shows tel ecasted in television and radios. The company Jay’s Sporting Goods also has a product named Gift card which provides you opportunity for not only online shopping but also shopping at their store (Jay’s Sporting Goods). Thus we have thrown a light on the existing marketing strategy from where we can plan our future marketing and promotional strategies which will lead to the growth of the company. SWOT analysis of the company Strength The company deals in a wide variety of products both for men and women. So the company is not gender biased which opens up a huge market for them. The company has gone for an online store where one can buy any item right from their home, at a single click on the mouse. "Give the customer what they need and give them the best service possible" is the philosophy of

Inquiry letter Assignment Example | Topics and Well Written Essays - 500 words - 1

Inquiry letter - Assignment Example Do they initiatives fully counter the challenges? 4. What leads to either the failure or success of firms in the Parma PDO Ham Sector? What tactics and methods are used to determine whether a firm has failed or succeeded in a particular year? How does the sector’s management ensure that the firms with debts pay them? 5. What characteristics place a firm in the SMEs category of the Parma PDO Ham Sector? What provisions are put in place to ensure that a SME does not go bankrupt? Does the sector have a limitation on the number of firms involved? 6. What is the comparison between the profit margins and the financial margins? Are there statistically significant differences? What approaches are applied to calculate the Interest Coverage Ratios (ICRs)? Are there any similarities between the traditional and non-traditional Interest coverage Ratios (ICRs)? 8. How is the general equation of the balance sheet in the Parma PDO Ham Sector expressed? Which factors and results are compared in the sector’s balance sheet? Which specific intermediate profit margins are applied as variables and why? 9. What strategies doe the Parma PDO Ham Sector put into place to ensure that firms can differentiate in the production and at the same time raise the sales? What demerits come with these strategies? Are there any characteristics that have the effect of increasing the capital needs? 10. Are there any characteristics of production and investment applied by the sector that affect the capital structure? What are the large amounts of capital required by the firms for? Is there any correlation between economic and financial margins? If yes, what is the main cause of the correlation? If No, what strategies do you apply to avoid this 11. Do the Parma PDO Ham processing firms often have difficulties paying interest charges and distributing dividends? What is the analysis of the relationship between the sector firms and the

American History Essay Example | Topics and Well Written Essays - 1000 words - 3

American History - Essay Example Throughout the 20th century, Immigration law has swung back and forth, at times welcoming Mexican immigrants and at other times slamming the door shut on them. The public reception of this Mexican group has also been quite unpredictable; although they have been able to make a place for themselves in communities across the United States, but frequently they have had to battle hostile elements in the same communities to survive. Till today, in many ways, this push-and-pull dynamic continues. Mexican immigrants and their descendants now constitute of a significant portion of the U.S. population and are one of the most influential social and cultural groups in the country. Mexican American culture is very likely to shape U.S. life in language, politics, food, and daily living and will help define the nation's identity for a new century. Spanish-speaking people have lived in North America since the colonization of Mexico by Spaniards in the sixteenth century, and ever since Mexicans have always played a crucial role in the continent's cultural and historical growth. Everything changed with the War that broke out between the U.S. and Mexico In 1846 over the U.S. annexation of Texas. Mexico was defeated, and the two nations signed the Treaty of Guadalupe Hidalgo in 1848. This treaty gave U.S an enormous amount of land, including what would later become the present day states of California and Texas, as well as parts of Colorado, Arizona, New Mexico, Utah and Nevada. With two strokes of a pen U.S had expanded by a third of what it was and overnight, thousands and thousands of Mexicans had become residents of the United States. As the Mexican American community grew over the years, it became increasingly prominent in public life of Americans. As Mexican territories metamorphosed into states, they began to affect the balance of power in the U.S. government. The entertainment industry also displayed some awareness of the new importance of Mexican culture. The positive half was about romanticized images of life south of the border but the negative side of it perpetuated gross ethnic stereotypes and racist slurs.Today, Mexican immigrants and their descendants occupy a more significant place in American cultural life than they ever did before. Mexican Americans now reside in all regions of the country and have seeped into most professions and trades. Statistical figures by the government show that, by the next two generations, more than 25 percent of the U.S. population will be of Latin American origin American political officials perceive this movement as a hope for "recon Questa" which means "to re-conquer a lost territory" and consider it to be a deliberate political conspiracy. The greatest impact of Mexican immigration seems to be the growing Latin American influence on the everyday life of all Americans in terms of Mexican clothing, music, architecture, literature, and food. It is very apparent that Mexicans have been part of life in the present-day U.S. long before it was a self-governing country. What impact can this group possibly have on the nation's future Glenn Spencer, president of Voices of

Globalization and International Relations Essay

Globalization and International Relations - Essay Example However, since globalization, the global economic environment has undergone tremendous changes. According to Devetak and Hughes (2008, p. 34), globalization connects nations through a global network, and it assists a nation to get access to foreign markets and customers. Since the nations got ranges of benefits from globalization, governments adopted a liberal approach towards international trade. As Slaughter & Swagel (1997) point out, the removal of trade barriers promote import and export activities by which a government acquires foreign investments (IMF). In order to take advantages of liberal international trade laws, a number of corporate global giants spread their business across the globe; this practice greatly promoted international relations. For instance, Starbucks Coffee Company transplanted its business operation from the United States to China. The improving unemployment rates in third world countries can also be clearly referred to the fruitful effect of the globalizat ion. The global interconnectedness helped these nations to attract more and more investors to complete their capital accumulation process successfully. In addition, multinational companies started their production activities in developing and underdeveloped countries and this practice created ranges of employment opportunities in those countries. Globalization has also intensified the immigration processes. Even though the ultimate cause of immigration is not globalization, this concept has considerably increased the number of immigrants (‘Migration and globalization’). Before the 21st century, traveling from one’s home country to a foreign destination was expensive and time consuming. In addition, inter-communication between countries was... This essay approves that the productive elements of globalization contributed to the development of a new technological era that restructured the living standards and business concepts of the modern world. The increased application of technology in productive activities also augmented the volume of production. It was necessary to employ more and more workers in order to efficiently operate machineries and other technical systems. This situation also created wide ranges of job opportunities for skilled individuals. Similarly, even technologically underdeveloped nations got access to improved technologies as a result of globalization and this situation in turn improved international cooperation. The explosive growth of information technology (IT) is one of the major outcomes of globalization and industrial revolution. Globalization has also intensified the immigration processes. Even though the ultimate cause of immigration is not globalization, this concept has considerably increased the number of immigrants. This report makes a conclusion that globalization has greatly added value to international relations as this concept facilitates international trade transactions. Increase in export and import trade encourages nations to function cooperatively. The globalization also amplified immigration by which nations could resolve their staffing shortage issues. Moreover, developments in IT sector have greatly restructured the ways nations communicate today.

The potential of texts to create ideological meaning Essay - 23

The potential of texts to create ideological meaning - Essay Example   In addition, these studies are related to different media, i.e. social networks and mobile phones. The various aspects of the above media are identified and analyzed especially in regard to their value for creating ideological meanings. It is proved that the existence of an intertextual nexus, as this term is explained below, can increase the potential of texts to create ideological meanings. Still, the level at which each text is offered for the establishment of intertextual links is differentiated according to the text’s structure, the subject to which the text refers but also to the ability of the text’s creator to develop such task, i.e. to establish intertextual links for supporting one or more parts of the text. Different methods are used by experts for promoting intertextuality as part of a text: the ‘construction of intertextual links’ (Hynd 2013, p.222) is the most popular method of such kind. In fact, this method is extensively used every time that meanings need to be added in a specific text. At this point, the following question would appear? How could intertextuality be defined? According to Hynd (2013), intertextuality could be described as ‘the interaction of texts’ (Hynd 2013, p.219). It is further explained that through such interaction ‘meanings are established’ (Hynd 2013, p.219). Moreover, through the effort of experts to interpret these meanings knowledge is exchanged, a fact that significantly promotes the learning process (Hynd 2013).  

The Realities of Juvenile Crime In The United States Essay

The Realities of Juvenile Crime In The United States - Essay Example Different investigations and studies have been conducted on juvenile crime and justice. Major issues of these studies include juvenile delinquency and offense status. Other issues include comparison of adult courts and juvenile courts, variables that correlate with juvenile crime rates, delinquency, effects on the young tried as adults and current issues in the juvenile justice. The difference between the juvenile courts and adult courts include the absence of the right to bail in childrens court. If a minor is detained in a juvenile hall, you cannot post a bond to get him or her out. Another difference is that in juvenile courts, the parents and guardian are questioned by the court during hearings about their childs behavior. The responses of the parent or the guardian play a role in determining the case, however, this does not exist in adult courts. Also juvenile court hearing is closed to the public meaning that the general public is not inside juvenile courts with the exception of family members, but in adult court the general public can attend the trial hearing. Typically, in juvenile court the mental health and substance abuse evaluations are carried out, a rare phenomenon in adult courts (World Youth Report, 2003). The causes that correlates to juvenile crimes includes drugs and substance. Drug abuse causes delinquency among teenager leading to committing crimes such as precocious sex activity, school failure, gun ownership and other related behaviors. The social media plays a part in juvenile crimes; television and movies have promoted "cult of heroes" that advocate justice through physical means that seek the elimination of enemies. This has been supported by the American Psychological Association that concluded that television violence contribute up to 10% of aggressive behavior among teenagers. Peer influence is also a major cause of delinquent

Hewlett Packard Essay Example for Free

Hewlett Packard Essay HP Introduction Hewlett-Packard Company officially called HP is an American multinational company initially created for electronic and instrumentation which has evolved towards computer software and multimedia. It is one of the 40 biggest companies of the world. Its main products are printers and peripheral devices, computers of any sizes (pocket computers, laptops, home computers as well as servers and services to other companies. The company has its headquarter at Palo Alto in the Silicon Valley in California. In 2008, the annual turnover was about 118 billion dollars and HP was the first computer maker of the world, before IBM and Dell. HP produces approximately half of the printers in the world, which represents a quarter of its turnover. Creation January the first of 1939, the company Hewlett-Packard was founded in Palo Alto by two friends, engineers in electronics from Stanford University, William Hewlett and David Packard. The company was created in a garage, a few kilometers from San Francisco, in California. They first began with 585 dollars. For the story, the two entrepreneurs flipped a coin to choose if the company will be named Hewlett-Packard or Packard-Hewlett, Bill wan. The beginning At first, Hewlett-Packard devised, make and commercialize trial and measure instruments with their new product which is an audio precision oscillator with prices lower than the concurrence. Their first client was Walt Disney Pictures which served to synchronize the sound effects in the film Fantasia. 1940 to 1970: from instrumentation to computer devices Little by little HP finds out that the acquisition of data is essential when we possess numerous machines of measurement. From that point, HP develops its first microcomputers and home computers dedicated to data treatment. This will be done in two parts: In 1966 HP produces its first microcomputer. In 1968, HP produces programmable calculators. Informatique, pà ©riphà ©riques et services des annà ©es 1970 In the 1970’s, HP develops different ranges of computers, technical just as well as management and personal. Computers Since 1972, HP develops a range of  « micro-computers  » dedicated to management in  « real time  »,  « multi task  »,  « multi-user  » whereas most of the other constructors where doing information technology in â€Å"differed time†. The company will also commercialize graph plotter (ancestor of the printer). HP will continue to increase its competitiveness with innovation concerning calculators, micro-computers, mini-computers, printers etc. Micro-computing and peripheries from 1980 to 2000. To complete the range, HP expanded the range of peripheries, micro-computing, and workstation. In 1984, Hewlett-Packard commercializes: Its first personal computer Its first ink printer (Thinkjet) Its first laser printer (LaserJet) In March 1986, Hewlett-Packard recorded the domain  « hp.com  »; at that time it is the ninth company in the world to own internet domain. In 1989, HP buys the company Apollo. In 1993, HP threw itself into general public of PC. In 1994, it is the launch of printers Officejet, personal printer-fax-photocopier. Acquisition and restructuration in 2000’s 1999 – 2005 From 1999 to 2005, CEO Carly Fiorina buy and merge with Compaq Hewlett-Packard and reorganize the company reducing the number of 15,000 employees. 2005-2010 In May 2008, HP bought EDS which is the largest buyout of a services company in computer engineering ever made so far with a total of $ 13.9 billion. November 11, 2009, Hewlett-Packard announced the acquisition of 3Com for $  2.7 billion U.S. dollars, operation materialized 12 April 2010. June 1, 2010, HP announced a dismissal will take place over several years to lead to the elimination of 9,000 employees. On 6 August 2010, Mark Hurd was forced to resign. Cathie Lesjak, the chief financial officer, has been acting as CEO. 2010-2011 On 2 September 2010, HP announced the acquisition of U.S. manufacturer 3PAR after a battle with Dell for $ 2.4 billion. The new CEO, Leo Apotheker, took office on 30 September 2010. Since 2011 September 22, 2011, HP announced the replacement of Leo Apotheker with Meg Whitman, former eBay boss. May 23, 2012, HP announced a social affecting 27,000 employees. September 27, 2012, this social plan is reviewed on the rise and affects 29,000 people. November 20, 2012, HP announced a loss of $ 12.6 billion for the year 2012 including $ 8.8 billion related to the acquisition of Autonomy Corporation in 2011 In August 2011, HP announced the end of production for the PC end of the year, after the failure of its tablet but October 28, 2011, HP announced that it keeps its PC division because of the value it represents. In the third quarter of 2012, HP has lost its position as the worlds number one PC for the benefit of Lenovo, HP, however, disputes this Research and development, manufacture and distribution Computer server Networks, storage solutions, electronic document management Professional microcomputers and large public Scanners and digital cameras and printers Printing CD and DVD recorders, DVD TFT LCD, video projectors HP Calculators. Digital music player

Influence of Public Health and Safety Matters in the City

Influence of Public Health and Safety Matters in the City Towns are and were always associated with trade and power[R1]. Although towns as well as humans have to develop. They were formed and shaped by numbers of various factors. This essay would show how have public health and safety matters in the past influenced the invention of the city? One of the very first and obvious that come to mind are strict British fire regulations, clearly and rightly linked by most to the Great Fire of London. In its history London as a city had great amounts of fires in its account.One of first severe recorded fires of London happened in 1135. It put down most of the city between St Pauls and St Clement Danes in Westminster as well as famous London Bridge. â€Å"Little wonder London suffered from fires: housing and commercial premises existed together; a Norman law banned house fires after dark, but was probably ignored; buildings were largely made of wood and thatch; and no organised fire brigade existed.†(The 12th of July 1212 AD, Great Fire of London 1212, n.d.). It took well over 70 years and another huge fire, on 12th July 1212. This fire and figure of 3000 deaths, still appears in the Guinness Book of Records, even though perhaps exaggerated. Those fires caused people to consider about building rules. In effect ‘legisla tions’ as well as methods to abide them were introduced. Primitive and very first form of fire protection was something as simple as banning thatched roofs in entire London. By its first mayor Henry Fitzailwin. He also signed a document saying: â€Å"Complaints about building nuisances could be brought by one neighbour against another. The mayor and aldermen settled such cases in a court called the Assize of Nuisance†. Judgements were advised by appointed masons and carpenters. (History of Building Regulations in the British Isles, 2014) Other British cities started follow London’s lead. The actual turning point in building history was fire of 1666.[R2] Fire known as the Great Fire of London started in the bakery on Pudding Lane and very soon started spreading west reaching beyond Roman city walls. On 4th September wind direction changed, it headed and almost reached the Tower of London. During the firefighting process â€Å"King Charles II personally helped fight the fire. He lifted buckets of water and threw money to reward people who stayed to fight the flames.†(Museum of London Frequently asked questions, n.d.) Quenching the fire is considered to have been successful due two factors: the strong east winds died down, and the Tower of London garrison used gunpowder to create firebreaks, and stop further spread eastward. (Great Fire of London Wikipedia, the free encyclopedia, n.d.). It’s believed that as a consequence of this fire 80% of capital was burned to the ground. Inevitably disaster of this scale couldn’t happen again. Therefore London Rebuilding Act of 1667 was introduced.[R3] This document created foundations of city/master planning as well as some other areas of modern building regulations. Was the very first to specify how city planning was to be regulated (i.e. Certain streets need to be wider depending on intensity and purpose of use). It was describing what matters and how they should be resolved by judges. Also specifying thickness and location of walls, including party walls. It introduced the idea of the commission designing cityscape as well as commission to approve location and shape, as well as materials used in new buildings. All buildings from that point onwards were to be built of brick or stone. It also regulated minor issues like precipitation management, maximum overhangs, which previously were making already narrow streets even narrower and tighter. That was introduction to the idea of more pleasant cities, even though done for practical reasons. Some more health and safety rules were issued. [R4] Even though this law was extremely precise for that time. It was written by local government of London and was to be obeyed only during rebuilding of the city. As effect of that British Isles were left without public law. In 1898 Ebenezer Howard initiated â€Å"The Garden City Movement†. Garden cities were designed and intended to be self-contained, self-sufficient communities. Separated and surrounded by tracks of open, green areas. Taking inspiration and trying to make a utopian dream of Sir Thomas More come truth. Howard’s idealise garden city was using clear zoning system. Keeping residential and industrial development areas separate, allowed â€Å"smokeless† idea of the city to develop. They would be populated by 32000 people on around 6000 acres (2400 ha). Planned in concentric circles, when fully populated another garden city would develop nearby. Several of these would be clustered ‘orbiting’ around the central city (populated by 50000 people ). [R5]â€Å"The Garden City Association set itself the ambitious task of developing a first garden city. Work on the chosen site at Letchworth began in 1903 and by 1914 it housed 9,000 inhabitants.†(The birth of town planning UK Parliament, n.d.) Letchworth was very innovative and successful, it populated 33500 people. It was possibly impractical to use concentric plan, although principles were kept. Letchworth introduced roundabout (1909) and was very first example of ‘green belt’. This project didn’t require authorising legislations, although it was inspirational to â€Å"garden suburbs†. These were first introduced in Hampstead. Endorsed by Parliament in 1906, in what has been called â€Å"Hampstead Garden Suburb Act[R6]†. This document legislated that distance between the two houses on opposite sides of the road, were to be not less than 50 feet (15.24m) apart. And that there should be no more than 8 houses per acre (4046.9m2). [R7] ‘Back-to-back’ houses, so popular in industrial Victorian developments. During the industrial revolution â€Å"great influx of workers and their families into the rapidly industrialised towns during the 1800s, this number increased massively and the problems of over-population became disastrous†(Public Health History of medicine, n.d.). This was revealed by the report of Liverpools first medical officer of health (Dr Duncan). It stated that – third of the citys population lived on earth floored cellars of back to back houses. (The birth of town planning UK Parliament, n.d.) Without any ventilation and sanitation with as many as 16 people living in one room, these were surely not what those cellars were designed for and what they could withstand. They were made illegal in 1909 due to Housing and Town Planning Act, as there was concern that it could be the starter of the new chain reaction effect of plague for example similar in effect to London’s Gr eat Fire. [R8] Letchworth and Hampstead was the main inspiration for that 1909 Act. It also took inspiration of garden city movement principles. Not a surprise that the Garden City Association actively lobbied for it. This also encouraged to use ‘Garden City’ principles. Leading the way to the more enjoyable urban environment and more flexibility in terms of design. This act obligated local authorities to use town planning, and control building standards. Specified the job of local governments on what they can and can’t do. The new law formed the guide on how to plan cities and how to build safely. It also specified land law, how and where working class housing should be built. Also, considering health and safety of citizens and future residents, which could be named as a form of sustainable design.[R9] As earlier mentioned planning law has been changing and adapting for past years. Even though fire regulations in the UK are possibly one of the strictest in Europe. As statistics show there is a lot of improvement to be made. World of planning needs people like Ebenezer Howard, idealist and dreamers that design, plan and improve urban and world environment – in effect making world more enjoyable. In modern cities main perplexity are sustainability and public health. It’s not easy to decrease obesity and other so called civilization diseases. The rate of these could be lowered by eliminating factors that do or may cause it. The main ones being: lack of physical activity, unnatural/unhealthy diet, polluted air and some more (Diseases of modern civilisation — Frank Fenner Foundation, n.d.). These may and should be considered at design stage. To improve physical activity. It’s necessary to increase the amount of public transport used, as well as increase amoun t of playgrounds. Enhancing physical activity from early years, followed by footpaths, parks or other green areas. Obviously there is very little designer or architect can do about human diet. Nevertheless, what could be done is to design green markets into town scape. These would make fresh, naturally grown, healthy fruits/vegetables effortlessly accessible. Another in theory inaccessible area for urban planners is air pollution, as we can’t actively decrease pollution. Already Ebenezer Howard has suggested to use town zoning to move industrial expansion out on the peripheries of towns. In the long term this would decrease the amount of polluted air in towns, by distributing it more evenly across open areas, and most likely lower the urban island effect. All of those examples show how past events were effecting town planning. It proves that there is a set of ingredients and stimuli. They all effect planning law and planning methods. Urban environment is always changing and it is hard to design it well. This is why there are groups of urban planners, architects, designers and others working to improve the design of towns. This has been changing for hundreds, or even thousands of years, and they would be. Changes are inevitable, what is now countryside in 10 years, or even less could be new suburbs. This should stimulate designers and visionaries to improve inner urban scape, resolve current and anticipate future issues and address them today. References BBC History British History in depth: London After the Great Fire (n.d.). [Online] [Accessed on 26th December 2014] http://www.bbc.co.uk/history/british/civil_war_revolution/after_fire_01.shtml. ‘Building Regulations David Watkins.pdf’ (n.d.). Diseases of modern civilisation — Frank Fenner Foundation (n.d.). [Online] [Accessed on 1st January 2015] http://www.natsoc.org.au/our-projects/biosensitivefutures/part-4-facts-and-principles/human-health-issues/diseases-of-modern-civilisation. English Historical Fiction Authors: Changing the Face of London the Great Fire of 1666 (n.d.). [Online] [Accessed on 26th December 2014] http://englishhistoryauthors.blogspot.co.uk/2013/05/changing-face-of-london-great-fire-of.html. Great Fire of London Wikipedia, the free encyclopedia (n.d.). [Online] [Accessed on 27th December 2014] http://en.wikipedia.org/wiki/Great_Fire_of_London. Handbook to the Housing and Town Planning Act, (n.d.). [Online] [Accessed on 27th December 2014] https://archive.org/stream/handbooktohousin00thom#page/n1/mode/2up. History of Building Regulations in the British Isles (2014). [Online] [Accessed on 14th December 2014] http://www.buildinghistory.org/regulations.shtml. History of Building Regulations in the British Isles (n.d.). [Online] [Accessed on 26th December 2014] http://www.buildinghistory.org/regulations.shtml. Housing, town planning, etc., act, 1909; a prac (n.d.). [Online] [Accessed on 27th December 2014] https://archive.org/stream/housingtownplann00bent#page/n5/mode/2up. London Fire Brigade The Great Fire of London (n.d.). [Online] [Accessed on 26th December 2014] http://www.london-fire.gov.uk/great-fire-of-london.asp. Museum of London Frequently asked questions (n.d.). [Online] [Accessed on 26th December 2014] http://archive.museumoflondon.org.uk/Londons-Burning/FAQ/. Museum of London The 1667 Rebuilding Act (n.d.). [Online] [Accessed on 27th December 2014] http://archive.museumoflondon.org.uk/Londons-Burning/Themes/1405/1408/Page1.htm. Public Health History of medicine (n.d.). [Online] [Accessed on 29th December 2014] http://www.priory.com/history_of_medicine/public_health.htm. Samuel Pepys Diary 1666 Fire of London (n.d.). [Online] [Accessed on 27th December 2014] http://www.pepys.info/fire.html. The 12th of July 1212 AD, Great Fire of London 1212 (n.d.). [Online] [Accessed on 27th December 2014] http://www.information-britain.co.uk/famdates.php?id=1019. The birth of town planning UK Parliament (n.d.). [Online] [Accessed on 28th December 2014] http://www.parliament.uk/about/living-heritage/transformingsociety/towncountry/towns/overview/townplanning/. The Geneva Association (2014) ‘World Fire Statistics.’ The Hampstead Garden Suburb Act 1906 (n.d.). [Online] [Accessed on 28th December 2014] http://www.hgs.org.uk/history/h00012000.html. [R1]Emersion of towns [R2]Fire of 1135 and predominantly 1212 [R3]Great fire of London [R4]London rebuilding act [R5]The garden city movement [R6]http://www.hgs.org.uk/history/h00012000.html [R7]Letchworth and Hampstead Garden Suburb Act [R8]Back to back houses and their banister [R9]A bit about 1909 act

Market Segmentation Targeting And Positioning

Market Segmentation Targeting And Positioning Market segmentation involves aggregating of prospective buyers into groups, or segments that have common needs and will respond similarly to a marketing action.  [1]  Nestle provide a wide range of nutritious food and beverages for everyone to practice a balanced and healthy diet and lifestyle. There are four types of major segmentation variables for consumer markets which include geographic, demographic, psychographic and behavioral. Segment marketing has given the company a clearer picture of their customers and competitors so that the company can come up with a more fine-tuned products and services that satisfied customers needs. Through market segmentation, targeting and positioning, Nestle can reach out to their customers more easily and serve their customers more effectively and efficiently. Segmentation We found out that Nestle classify their market by using geographic, demographic and psychographic segmentation based on consumer characteristics. In geographic segmentation, Nestle has divided their market into urban areas (cities) and rural areas (villages). Besides that, Nestle also uses demographic factor to segment its market, it consists on income level and educational level. The income level and educational level can be categorized as low, middle and high level consumers. Apart from that, Nestle uses psychographic factor to differentiate the market. The segmentation variables that Nestle uses are personality, social class and lifestyle. Nestle can groups individuals according to their personalities such as extrovert, self-disciplined or energetic. Nestle divides their customers into low social class, medium social class and high social class. Targeting A target market is a potential market that a company has decides to concentrate its marketing efforts and resources to enter those markets. Nestle segments its market by regions, income level, educational level, personalities, social class and lifestyle. By applying the information and observations that we get, we can simply identify the target market of Nestle. In this case, we found out Nestle focuses on urban areas rather than rural areas. The consumption of Nestle products is often in cities as compared to villages. This may be due to income and educational level. The people in rural area mostly could not afford the products of Nestle as it is considered as luxuries. They do not have strong sense of health consciousness due to educational background. This makes them the less attractive buyers. For segmentation by income level, Nestle has been targeting on those consumer who earn middle income and high income. People will purchase healthy and nutritious food and beverages when they have enough monetary resources to back up them. Those consumers with higher income tend to be the potential buyers for Nestle because they bring most profit into the company. Furthermore, for educational level Nestle tends to pay more attention to those consumers who has an education background. They will be more concern of their health and they will do more to maintain it. Through education, we can improve our knowledge and develop life skills which can contribute to individual and community health. Those people with an education background are more likely to practice and maintain a healthy and balanced diet as they know health is more important than wealth. For personality segmentation, Nestle is targeting consumers who are more outgoing and outdoorsy. It is because they require more energy and nutrition that they have lost during their activities. By adapting nutritional input to physical needs, they can get the most from their body.  [2]  These people wish to maintain their energy level and quick recovery after a hectic day by adapting a balanced diet that provides them with essential nutrients and energy. In addition, from the social class and lifestyle segments, Nestle is targeting consumers who are belong to the higher social classes. They have high purchasing power so that they can afford more luxuries such as Nestles products. These people are the target market of Nestle because they tend to be more health conscious. Nestles products often emphasize on nutritional value and health benefits that can improve ones lifestyle and health issues. As conclusion, Nestle is able to reach out to their customers that it can serve best and most profitably. Through segmentation and targeting market, Nestle can enhance the profits for their company and increase effectiveness in their marketing campaigns. Positioning Product positioning refers to the place an offering occupies in consumers minds on important attributes relatives to competitive products. Nestle positioned itself as the world leader in Nutrition, Health and Wellness, trusted by all its stakeholders, and to be the reference for financial performance in its industry.   [3]  Nestle uses the slogan Good Food Good Life to enhance lives, throughout life, with good food and beverages.  [4]  Nutrition content in their products is the main focus to strengthen their leadership in nutrition industry. To remain their position in that industry, they must identify their competitive advantages against their competitors. Nestle has listed out four competitive advantages of their company that may help their company to compete with their competitors, that are unmatched product and brand portfolio, unmatched research and development (RD) capability, unmatched geographic presence and lastly people, culture, values and attitude  [5]  . For unmatched product and brand portfolio, Nestle provide the largest range of food and beverages among all the food company. Their products range from global icons to local favourites that can adapt to consumer needs, tastes and preferences, making Nestle as a global brand that relevant to everyone and everywhere. Besides that, it is supported by unmatched RD capability that improves the products through innovation and renovation so that it can meet consumer needs and enhances consumer benefits. Nestle spent over billions of dollar on its RD just to ensure its consumer gets the essential nutrition that their body needed. Nestle has an unmatched geographic presence competitive advantage due to the number of countries where they presence. They have been in most countries for over decades and successfully created a strong relationship between their brands and their consumers.  [6]  This also means that they have has plenty of time to study about the local preferences and behaviors to improve their products taste to match the locals preferences. The most important competitive advantage for Nestle is their people, culture, values and attitude. The Nestle culture created a strong bond between their people with a shared set of behaviors and values into a single way of doing business. Their people are determined to deliver their goals as while as creating value to the public.  [7]   Marketing environment Marketing environment consists of microenvironment (internal environment) and macroenvironment (external environment). It embraces all the marketing team inside a firm and includes all the outside factors of marketing that affect the teams ability to develop and maintain successful customer relationships with their targeted customer group.  [8]  Nestle is using it to improve customer relationship management and adapt new strategies when it comes to challenges and opportunities. Microenvironment Suppliers Suppliers are the one who delivered the resources needed by the company to produce the products or services to the consumers. Any problems that incurred in supplier can greatly affect the company sales and damage customer relationship. We can divide the suppliers of Nestle into two groups that are labour suppliers and material suppliers.  [9]  Labour suppliers are in charge of the supply of labour required by the company to optimize their production level. Labour strikes and labour relations are the most important factor to maintain labour satisfaction for company to improve their efficiency. For material suppliers, they deal with the materials needed by the company to place the finished goods on rack. The quality of the material is everything that the company focuses on as Nestle is in the food and beverages industry. By maintaining the quality and quantity of these two supplies, Nestle is able to produce high quantity product to uphold their sales volume and customer satisfacti on in the long run. Marketing intermediaries It helps the company to promote, sell and distribute its product to the final buyers.  [10]  The physical distribution firms design the delivery chain for the company products to reach their final destination. The firms also in charge with the products safety without getting any damage while storing them temporarily. Marketing service agencies of the company helps to target and promote its products to the right market.  [11]  It acts as a communication channel between the customers and the company by explaining the features of the product and providing feedback with the help of survey for the company to improve the quality of the product.  [12]  Banks and insurance companies are financial intermediaries that help to provide monetary resources and protection to the product and company against risk that may be occurred during the operation of the company. Nestle works together with all marketing intermediaries to ensure their valuable customers have a clear image of their p roducts features. Customer Nestle sells its goods to reseller markets that provide the goods to final user at a reasonable profit. Nestle also deals with customer markets which consists of individuals and households that buy a wide range of its products. Nestle works hard on making the product available whenever the customer needs them to maintain customer satisfaction. Macroenvironment Political environment Nestle adhere to the laws and regulations that involve in its activities and the environment. The government may set quotas on the quantity of the products that it can supply and set the amount of taxes that the company must pays in order to conduct the business. To achieve a balance between them, Nestle participates in legislative and regulatory discussions between international organizations, government representatives, industry, scientific community and consumer associations.  [13]   Economic environment Customer purchasing power is majorly affected by a range of economic factors such as income levels, inflation, taxes, unemployment, exchange rates and mortgage rates  [14]  . The disposable income and living standard of a country may bring big business opportunities for Nestle or the other way round. Cultural environment Before Nestle start its operation in any country, it mainly focus on studying the societys cultural value, preferences and behaviors. This is because Nestle hopes its products can be accepted by the local with warm welcome and be competitive among other companies that operating at the same level.  [15]   Technological environment Technologies are the vital part of Nestle RD. Investment in technology will definitely help the company to reduce production cost and improve product quality. For example, Nestle have developed technologies that allow them to use natural vegetable oils instead of partially hydrogenated fats in Maggi bouillon cubes and seasonings.  [16]  With the help of technology improvement, Nestle can create healthier products across their product range and thus improve health and quality of life in a country.

Essay --

In today's society, a certain type of look can be the explanation on how and why someone gets noticed for a modeling contract or a movie role. In this century, everything is better, gaudier, and much more enchanting than before so why would women not want to be the girl on television who has everything she desired? These women, depending on their looks, can play a variety of roles on television; the villain, the geek, the social climber, and the girl next door. But what do they all have in common? Their beauty. These women that are seen on television are gorgeous, skinny, and mainly Caucasian. When we see these different types of women on the screen, we attempt to emulate them and the television shows know this because it boosts their ratings. Honestly, how many people will continue to watch a show where it was about someone's life and it wasn't successful because of the way the leading lady looked like? On the other hand, the female stereotypes continue to go on in the media we wi tness every day. The media's representation of women plays a significant role on the effects of self esteem and body image issues. When you watch television, you see women selling everything from clothes to cars because of their body image. The portrayal of women as sex symbols has been around for a very long time. But, what was considered as 'attractive' has changed. Take Marilyn Monroe as an example. She was, and still is considered, one of the biggest sex symbols of the past generation, but she "wore a dress size fourteen" (Gender Roles and the Media) while the models of this generation who are over a size five are considered plus-size. Saying what being beautiful is can make people do extreme things to be what the media considers acceptable. Th... ...but women are now the super moms, the CEO's of a major corporation. Women as a whole are clearly ditching the dainty housewife look and are now entering the workforce head on. Women's role in the media are undoubtedly changing just like in everyday life. Television shows have to be relatable to their audience. So if their audience is a woman in her 30's-40's, it makes sense for the show to have a working mother as the main character. Even though there have been developments made in the media, there are still many negative characteristics concerning women's role in the media. Gender roles still take place in the media. For example, when you see commercials it is principally middle-aged women trying to sell you cleaning products but men can be seen promoting things like beer and sports cars. It's just a subliminal message to show us where our roles are in society.

De Tocqueville Essay -- essays research papers

Alexis De Tocqueville, Democracy in America   Ã‚  Ã‚  Ã‚  Ã‚  Aristocracy is a phenomenon that is perhaps as natural a summer crop, and as devastating as the locusts that eat it. De Tocqueville’s position on aristocracy is quite clear. He is a strong advocate of the aristocracy, it is a part of the natural order and necessary. His position may have some basis, however I have yet to see the “upside'; of a caste system or a good defense of it.   Ã‚  Ã‚  Ã‚  Ã‚  De Tocqueville believes that aristocracy provides stability and fellowship. De Tocqueville’s support of aristocracy is weak and ill founded. His first point of aristocracy is that of stability, “Among aristocratic nations, as families remain for centuries in the same condition,';. Stationary families have the stability to resist most circumstances and become fixed. This also allows families to gain power that they have no real right to hold. Old things often become stagnant and rotten, as did the aristocracy when families intermarried beyond their genes capacity, as well as becoming corrupted.   Ã‚  Ã‚  Ã‚  Ã‚  De Tocqueville’s second point is that the aristocracy have great lineage and pay homage to their ancestors, “A man almost always knows his forefathers and respects them;';. This is quite true, however De Tocqueville does not mention that because of the family “blood';, wars have been fought, and many lives lost. De Tocqueville continues to say, “He willingly imposes duties on himself towards the former and latter [ancestors and descendants], and he will frequently sacrifice his personal gratifications . . .';. It is a nice sentiment, however, history has taught us that it is rare to find a self-sacrificing person, and even rarer is the benevolent overlord. De Tocqueville’s argument lacks a solid and provable basis. The fact that aristocrats look only for their ancestors or descendants is a very self-centered act. They are concerned with only their family and it’s success. De Tocqueville does not mention the “sacrifice'; an angry lord makes for his serfs and servants by throwing them off his land. It would destroy De Tocqueville’s argument to show that lords were hard, if not cruel at times, on their tenets. History has proven it.   &nb... ...o people can live lives of their own.   Ã‚  Ã‚  Ã‚  Ã‚  Equality is one of democracy’s foundations. De Tocqueville does not see this, however as he writes, “As social conditions become more equal . . . [people cannot] . . . exercise any great influence over their fellows,';. The idea behind this strange equality is that people are free to make decisions with out the fear of outside influences.   Ã‚  Ã‚  Ã‚  Ã‚  Democracy, though it works as a system designed for the masses, also works for individual rights. De Tocqueville notes that, “they are apt to imagine that their whole destiny is in their own hands.';. This is a foundation of democracy, that we have right to life. This includes the right to shape our “destiny';.   Ã‚  Ã‚  Ã‚  Ã‚  De Tocqueville wrote sensible arguments, save the fact that they were totally unfounded and not supported in any way. I cannot say whether it is better live under democracy or feudalism. It is possible to see that in most circumstances, a democracy is better for the people. In fact, it’s better for any person to live under a democracy, except for the aristocrat.

Why the Death Penalty Should Be Terminated Essay -- The Case Against C

     Ã‚  Ã‚   "Death is a unique punishment in the United States. In a society that so strongly affirms the sanctity of life, not surprisingly the common view is that death is the ultimate sanction... There has been no national debate about punishment in general or by imprisonment, comparable to the debate about the punishment of death" (Brennan).   Ã‚  Ã‚  Ã‚   Indeed, the issue of capital punishment is one that has been widely debated and for which many persuasive arguments of distinctly opposing viewpoints are available. The issue at hand is and always has been about whether or not we, as a society, should presume to enforce a penalty that by definition irrevocably extinguishes the existence of another autonomous human being. Is it a responsible and mature decision to implement a penalty of such resounding finality merely because the convicted offender has been found to be guilty "beyond a reasonable doubt?" It has long been argued that an appropriate term of imprisonment should be the maximum available penalty for a violent offense. This argument has been supported by the fact that our legal system, though highly evolved and altogether expedient, is far from infallible, and in recognition of this the penalties imposed under it should be both reversible and humane. The imposition of the penalty of death should no longer b e exercised in the United States of America. A socially mature and morally established country should refrain from taking the lives of any of its citizens.   Ã‚  Ã‚  Ã‚   The death penalty is indefensible on three distinct and specific grounds: pragmatic, legal, and moral. The penalty of death is not economically efficient, and is indeed a drain upon the financial resources of our country. Also, it can be proven that the death ... ...alty-share-lower.html Brennan, William. "Concurring Opinion: Furman v. Georgia." No. 69-5003 Supreme Court Of The United States 29 June 1972. Web. 20 May 2015. https://www.law.cornell.edu/supremecourt/text/408/238 Linehan, Elizabeth A. "Executing the Innocent." Web. 17 May 2015. https://www.bu.edu/wcp/Papers/Huma/HumaLine.htm Marshall, Thurgood. "Concurring Opinion: Furman v. Georgia." No. 69-5003 Supreme Court Of The United States 29 June 1972 Web. 20 May 2015. https://www.law.cornell.edu/supremecourt/text/408/238 Prejean, Helen. Dead Man Walking. New York: Vintage, 1994. Scheck, Barry, Peter Neufeld, and Jim Dwyer. Actual Innocence. New York: Doubleday, 2000. Sherrill, Robert. "Death Trip; The American Way Of Execution." Nation 8 Jan. 2000. Web. 26 May 2015. http://www.thenation.com/article/death-trip-american-way-execution#

Estimating the % purity of marble by back titration method Essay

The values for the % purity of marble that I have calculated lie in a close range, however there is a significant difference, of 4.74% in the purity estimated between the 2 individual values. Nonetheless, the deviation is covered by the uncertainty of à ¯Ã‚ ¿Ã‚ ½4.84%. However, certain errors have occurred that have caused this deviation in the final results. REASONS FOR DEVIATION Random Errors 1. Loss of marble after weighing: After weighing out the marble, there is a small loss in mass in transferring the mass from the butter paper used for weighing as a small quantity of the fine powdered marble sticks to the butter paper and does not react with the HCl at all. Also, while transferring the crushed CaCO3 some particles could have also been blown away by the wind. Thus the disparity in the masses used could account for the different values obtained. 2. HCl left in the pipette: being a manual instrument, there is no definite way of making sure that each and every drop of the acid that was measured has been transferred to the conical flask, this reduces the volume of acid used and such a change in any one of the reading will directly affect the value of the % purity. 3. Air bubbles in pipette dispenser: For this experiment, due to the corrosive nature of the concentrated acid, a pipette dispenser was used to measure out the HCl. However there were some air bubbles that were trapped that cause an error in the volume of HCl that is not accounted for by the absolute uncertainty of the pipette. Systematic Errors 1. Unevenly crushed marble: The CaCO3 provided was not evenly crushed; some was still in larger chunks while the rest was finer granules. This non-uniformity in the texture of CaCO3 also creates a different surface area for the acid to react with and this can be the cause of the differing values of purity. 2. Excess NaOH added in titration: While titrating the HCl and the HCl + CaCO3 solutions the usage of the phenolphthalein indicator causes an error in the amount of alkali added as the titration is only stopped once the colour changes to a pale pink, this firstly is a very qualitative and subjective instruction and also the indicator on turning pink indicate a slight alkalinity. Hence, the actual neutralization point was left behind 1-2 drops back. 3. Unevenly distributed impurities: CaCO3 is found naturally as marble in the earth. Thus, being a natural stone the impurity that it will contain will be randomly distributed and due to this unevenness, the purity will vary with every sample. IMPROVEMENTS TO PREVENT AFOREMENTIONED ERRORS 1. Keep fans and windows shut and cover CaCO3 while transporting: By doing this one can minimize the loss of particles and thus reducing the uncertainty. 2. Carefully using apparatus to avoid human errors: By practice and careful usage one can eliminate the errors caused by the air bubbles in the pipette, errors in transfer and parallax. 3. Marble should be crushed evenly: the CaCO3 should all be of the same texture so that the surface area is kept controlled and this will reduce the disparity in the purity values that have been caused by the differing surface areas. 4. Using another indicator that prevents uncertainty in the exact point of neutralization: If a solution like Universal Indicator is used then the exact point when the titration is complete can be easily identified and thus by eradicating this error, one can aim to reduce the disparity observed in the readings.

Rhetorical Analysis Reflections Essay

I struggle with Rhetorical Analysis essays, but this particular paper seemed to puzzle me more than the other rhetorical analysis essays that I have come across this year. The score I received was an 8, and I was honestly quite surprised to see that. I knew I had written a paper to pass, but to show that I had sufficiently written the paper shocked me. This essay was tough in particular because the rhetorical strategies were very difficult to locate. I noticed that Richard Rodriguez wrote using a lot of compare and contrast, so I based my essay off of that. With that idea, I elaborated the technique in great detail, and that may have accounted for the high score that I received. The paper was very well structured, but it was very one-sided in my opinion. The main reason I was unsure about a high score was due to a lack of inclusion of other rhetorical strategies. I knew that the paper was well written, but I was not necessarily sure how well I was going to do. While reading sample essays released from Collegeboard , I did notice that they were looking for something to do with compare and contrast, and I believe that is why I scored to high on the paper. I did not know that compare and contrast was a rhetorical technique, but it is good to take your idea, and let your thoughts flow. That is how you create very strong writing. WC: 250 Midwest Rhetorical Analysis Reflection The Midwest Rhetorical Analysis Essay was hard to write because I had a lack of interest towards this particular prompt. The Midwest has never fascinated me; it has always been the West or East Coast that I have been really interested in. My lack of interest towards the Midwest made it a very difficult write. Over the year, when I am given topics that interest and fascinate me, I am able to write them very well. However if I am given a prompt which I do not really care about, I will pick the easier side to  write about and go from there. Passion elevates my writing. The lack of passion towards this essay is the reason it is not written very well. It was a difficult write, and I am positive that with a prompt involving the west or east coast, your writing improves. The score of 6 that I received is due to the fact that this paper was very adequate, and easy to follow. The text is very boring, but the reason it was scored as a passing paper if primarily due to following the necessary standards of the AP scoring rubric for 6 papers. Cause and effect was the main strategy that I used in talking about rhetorical devices. I used it to explain how the Midwest is not the same as people may perceive it. The Midwest has a lot to offer, and people just need to give it a chance and figure out what is hiding within the land. WC: 259 Summative Rhetorical Analysis Reflection I believe I deserved the score of an 8 on this paper. I really connected to the text, and my ideas just started flowing. This paper demonstrated a lot of my strengths as a writer, and my score reflects that. My use of personal anecdotes to describe the author’s imagery and pathos really enhanced my essay. I was able to use personal evidence amd samples from the text to demonstrate my ability to master this paper. Essays that I can relate to are very easy to describe and write about. That is exactly what happened as I was writing this paper. The text, Last Child in the Woods reminded me of my childhood, and I used specific example from the text to describe that. This paper displayed much strength and very few weaknesses. A problem I have with my writing is poor grammar, and I believe that is due to the timing factor. You really have no time to fix your mistakes when you are crunched for time. Luckily you are scored on what you do well rather than everything that you have done wrong considering that this paper is not a finished product. Anecdotes, contrasting views, imagery, and pathos were all rhetorical strategies that I have present in my essay. This was the final rhetorical essay that I had written all year, and my improvement is clearly demonstrated from my first essay to my last. Improvement is key, and I am happy to have my best writing at the end of the year rather than the start. WC: 262

Dell Case Study

Running head: DELL COMPUTER CORPORATION Improving the Dell Computer Corporation Heather Mueller Corporate Communications Section One Improving the Dell Computer Corporation The key issues presented in the â€Å"Dell Computer Corporation† case study is that Dell needs to align its’ identity with its’ image, and stop relying heavily on technology (Dell Case Study P. 58). Increased dependence on technology, along with a gap between image and identity, can cause complications for a company if they are not attended to. AnalysisCorporate communication must be â€Å"closely linked to a company’s overall vision and strategy,† (Argenti, 2007, p. 12) and if not, it can cause constituencies to view the company negatively. The Chief Operating Officer of Sony â€Å"criticized Dell’s lack of spending on research and development,† therefore, Sony’s image of Dell does not align with Dell’s identity. A company’s image is the  "corporation as seen through the eyes of its constituencies, [and] an organization can have different images with different constituencies† (Argenti, 2007, p. 58).This differs from an identity, because an identity â€Å"consists of a company’s defining attributes,† and should not very from one constituency to another (Argenti, 2007, p. 58). Many of Dell’s constituencies view Dell in a very positive light, and see Dell as an excellent example of how a company should function and communicate with its constituencies. Dell has a well-founded identity called â€Å"The Soul of Dell† which is its’ corporate philosophy that â€Å"defines the kind of company it is and aspires to become† and shows Dell’s commitment to direct accountability (Argenti, 2007, p. 9). However, â€Å"identity building and maintenance requires the ability to conduct research,† and if Dell does not clearly communicate that ability with it’s constitue ncies, Sony will continue to be discontented with Dell’s identity (Argenti, 2007, p. 50). The founder of Dell Computers, Michael Dell, created an â€Å"e-mail based culture† at the company as the primary work environment (Argenti, 2007, p. 62). E-mail can be effective because it allows subordinates to easily communicate with senior management and is an efficient mean of communication across time zones (Argenti, 2007, p. 2). This is important because subordinates can â€Å"get the company’s strategy directly from those at the top of the organization† (Argenti, 2007, p. 12). E-mail also helps to create a productive climate in which â€Å"managers and employees communicate effectively and support each other† (O'Hair et al. , 2008, p. 181). However, Dell’s â€Å"increasing dependence on technology-mediated communication creates an environment that may discourage relational development† (O'Hair et al. , 2008, p. 179).Nearly all communicati on takes place digitally because â€Å"face-to-face communication has given way to a strictly electronic communication network. † (O'Hair et al. , 2008, p. 189). Without face-to-face communication, personal relationships within the company may begin to fail, which decreases productivity, and increases isolation and emotional detachment from the company’s identity as well as other employees. If the upper management at Dell does not improve the ways it communicates internally and externally, the company will not continue to grow, thrive or flourish in the changing corporate environment.If Dell can modify and adapt its’ behavior in a positive way, its constituencies will become aware of Dell’s excellent communications, and this well-built structure will transcend through the company so employees will learn to communicate efficiently as well. Solutions The upper management at Dell needs to make personal and public communication more important within their str ategy for maintaining their core identity as â€Å"The Soul of Dell. Dell already has a strong relations with constituencies because employees and management â€Å"allow for unique working relationships that transcend the ‘us and them’,† so the constituencies feel valued (Argenti, 2007, p. 62). However, a company can always improve its communication with constituencies because communication is an ongoing â€Å"process by which information is exchanged between individuals through a common system of symbols, signs, or behavior† (Communication, 2009, par. ). In order to improve its communications, the upper management at Dell can work more closely with the marketing communications department and create a stronger corporate mission. With today’s quick changing environment, â€Å"a clear-cut corporate mission can not only keep employees aligned with what the company is striving to be, but also can act as a source of stability for consumers weary of the constant change surrounding them. (Argenti, 2007, p. 12). The marketing communications department â€Å"coordinates and manages publicity relations to products and deals with activities relating to customers,† and could compose ways to strengthen the corporate mission (Argenti, 2007, p. 53). If more focus was put on marketing communications and a stronger corporate mission was created, then employees can better understand the fundamental reasons for the company’s existence.The employees would be able to clearly demonstrate and publicize each way they illustrate the company’s identity and pursue the continuing purpose of achieving the corporate mission. When a company gets more involved in â€Å"quasi-political activities with constituencies [that] claim to represent a firm’s customers,† the company would then be able to control how its constituencies view them, and how the company evaluates its’ identity compared to the constituencies perce ived image.The American Decency Association (ADA) successfully maintained and illustrated its identity involving the need to prevent images of violence and adult content from being promoted by family orientated companies and businesses (ADA, 2008, par. 1). They successfully â€Å"lobbied for companies including Kellogg’s, Lowe’s, Tyson Foods, and S. C. Johnson to stop buying additional advertising space on U. S. television shows† with unnecessary violence and adult content such as ABC’s Desperate Housewives and FX Nip/Tuck (Argenti, 2007, p. 53).The marketing communication team of the ADA ensured that family orientated products and brand promotions were sending the right messages to children. The company stayed true to its corporate mission and never strayed from its foundation of values and beliefs, so that its constituencies would not be anxious of the constantly changing environment that surrounded the media. E-mail constantly causes information overlo ad for employees in a company if it is the main source of communication, and this informal communication process often isolates employees and does not allow them to interact. Spending over 5 hours a day staring at a computer screen increases the risk of depression, insomnia and other mental health problems† as well (O'Hair et al. , 2008, p. 189). This can be solved with increased face-to-face communications through meetings, team building activities, and company outings. If the upper management put more of a emphasis on internal communications, then â€Å"the employees would be more engaged, productive, loyal,† and happy, and the strength of company relationships will increase (Argenti, 2007, p. 54). ConclusionThe course of actions that Dell should pursue is working closer with the marketing communications department to create a stronger corporate mission, and to increase face-to-face communications within the company. With increased and improved personal and public com munication, Dell will be able to align its image with its identity, and will be able to strengthen relationships to prove themselves as a successful company with a consistent strategy, in the endlessly changing work environment. References ADA. (2008, September 28). ABC/Disney's desperate housewives.In American decency association. Retrieved February 9, 2009, from http://www. americandecency. org/main. php? f=updates_new/2008/September/09. 28a. 08 Argenti, P. A. (2007). Corporate communication (4th ed. ). New York, NY: McGraw-Hill. Communication. (2009). In Merriam-Webster. Retrieved February 10, 2009, from http://www. merriam-webster. com/dictionary/communication O'Hair, D. , Friedrich, G. W. , & Dixon, L. D. (2008). Work relationships. In Strategic communication in businesses and the professions (6th ed. , pp. 178-205). Boston: Pearson education.

Rebellion or Reason in Amy Tan’s: Two Kinds

Rebellion or Reason in Amy Tan's: Two Kinds In the short story â€Å"Two Kinds†, written by Amy Tan, the character Jing-Mei appears to be rebelling. But, what is she rebelling against? I feel she is rebelling against her mother’s competitive relationship with her Auntie Lindo and her daughter, Waverly. She is struggling to establish her identity by purposely not measuring up to her mother’s standards. This in turn, allows her to enforce her boundaries.Jing-Mei’s mother wanted the best for her; she had very high hopes for her. Jing-Mei’s mother wanted the â€Å"perfect child†. She may have wanted this â€Å"prodigy child,† due to sibling rivalry. As the story begins, the stench of ongoing competition is made apparent when Jing-Mei’s mother snorts, â€Å"What does Auntie Lindo Know† (2)? There is an unspoken, but well known big sister little sister, love-hate relationship; which ironically, is very similar to the struggles that mothers and daughters experience.Younger children may look up to their older siblings and try to emulate them. And this is important since older children tend to influence the actions and behavior of younger siblings. Sibling rivalry or childhood conflict teaches us how to relate to others. If we're struggling with adult sibling rivalry, our experiences can change how we communicate with our partner or our children. Laurie Pawlik-Kienlen,’ Adult Sibling Rivalry – How It Starts- Fighting With Your Grown Brothers and Sisters†, Time Magazine, July 10, 2006.This transgenerational feud was at the core of Jing-Meis’ mother’s incessant desire for her to force Jing-Mei to become who she wanted her to be. Causing Jing-Mei to rebel and to also plead with her mother to see her and accept her for who she was. She gained strength each time she rebelled. â€Å"I failed her so many times, each time asserting my own will, my right to fall short of expectation s†(79). She made the choice to be herself; and enabled herself to move beyond being a â€Å"Pleading Child† and into a woman â€Å"Perfectly Content†.

Integrated Marketing Communications Assignment Example | Topics and Well Written Essays - 3250 words

Integrated Marketing Communications - Assignment Example The ambiguity centered on the definition of IMC has created complexity in assessing the operational efficiency of the process. There are many levels of integration, which produces problems collectively as well as individually. The ideal execution of IMC calls for the sharing of the entire organization. The purpose of marketing communication is to influence the thinking process of the recipient the communication about a brand, a project, a service etc. This called the conceptualization ion of the idea. The next step is the relationship building. The recipient of the communication and the brand should establish an emotional connection. This activity takes place at the subliminal level. Marketing communication should establish a relationship of trust with the entire clientele, which is comprised of the every day functional user of a product in the wider society as well as the user of a product in a chosen niche of the community. This trust of the recipient would be expressed in sales inquiry or attempt to switch to the new brand. This is the activation of behavioral change in visible forms. Once the activation is discernable, it is to be supported by immediate help by the quick operation of the service sector of the brand in the form of further information by some form of contact. Th is is followed by a product experience, which makes the initial trust with the communicator and the recipient of communication a concrete reality. All of the above dimensions have to be performed in a coordinated manner. An integrated marketing communications program guarantees that every chance to send a message to a customer functions efficiently and smartly. Many needs of the enterprise like increasing membership, ensuring member retention, or increasing non-dues revenue, entry into an impenetrable market etc is achieved by stretching and straining all the sinews and muscles of the enterprise. This can be also called persuasive communication. Chris Fill has observed the complexities that communication involves.  

Best interests of patients with a lacking of mental capacity Essay

Best interests of patients with a lacking of mental capacity - Essay Example In accordance with the Mental Capacity Act (the Act) 2005 â€Å"any act done or decision made on behalf of an adult lacking capacity must be in their best interests†1. Such life aspects as financial, health and social care issues can be resolved from the perspective of the best interests of people with mental disabilities. Mental Capacity Act (1983) is another legal authority, which should be followed in the process of dealing with a lack of consent or mental capacity of the patients. It should be noted that consent occurs if the patient is properly informed about the potential medical treatment and is able to agree voluntarily without fraud upon it. In terms of mental capacity, a patient should be well-informed about different processes and results of medical treatment, but it should be noted that a patient may be capable in one sphere and lacking of mental capacity in making critical decisions. In accordance with Section 4 of this Act, there is a need to assess mental abilit ies or disabilities of a patient within 72 hours. The closest relatives or AMHP with one doctor’s support is essential to make some conclusions. Another doctor’s confirm should be received within 72 hours. ... iew of the case on mental capacity 2  tells us as follows: H’s was incapable in different ways and there was a need to solve his future destiny and take care of her. There was a need to improve her consent with regards to sexual relations and there was a need to prevent restrictions imposed on her liberty. Test determining mental capacity of a patient, enabling him to make relevant decisions is based on the following basic principles: first of all, it is necessary to determine whether a current turbulent state of a patient is an impairment or disturbance. Moreover, whether brain functions of a patient is damaged or not or whether a patient is able or unable to make some decisions by him or not. Therefore, it is relevant to weigh decisions and possible ways of communicating potential decisions. There are many different cases, when patients are lacking of mental capacity. Very often patients are in comma or they may suffer from â€Å"locked-in syndrome†. In case a patie nt is unable to communicate his decision, such sings as blinking or squeezing a hand may be positive signs. Therefore, the specialists of verbal and non-verbal communication are relevant in the field of such kind of patients. There is a need to take into account personal concerns and interests of a patient in order not to violate them in the process of decision making. It should be noted that medical personnel of the hospitals is always focused on life benefits of potential medical treatment of a patient or a potential possibility to save his life. Of course, it is necessary for the doctors to assess the capacity of the patients. First of all, it is necessary to assess the written records about a patient’s health conditions; to involve independent decision makers, take care of hospital complaints

Are Liberty and Security Mutually Exclusive, or Mutually Supportive Essay

Are Liberty and Security Mutually Exclusive, or Mutually Supportive - Essay Example A careful analysis of theory and practice of security, however, indicates that security is not opposed to liberty, and in fact augments it when used judiciously, but that there is a fine tipping point after which security begins to impinge on liberty rather than support it. The question as to the role and purpose of the government has been a central question to political philosophers for centuries now. These philosophers often work under to distinct precepts that were originally envisioned by Francis Bacon, Thomas Hobbes and John Locke: that people were born free in their â€Å"state of nature† (Hobbes 32), but that they are universally found to be under some sort of governance, which curtails their freedom. The fundamental question is then, why do people give up their freedoms to another power? An explanation, the social contract, was developed by John Locke – he states that absolute liberty is not in fact a good thing, because it would mean liberty to steal from, and otherwise harm one another, so people give up their own liberty for security (Dunn 75). ... e of the legitimate rolls of government was the regulation of morality: it was supposed that this was a form of security, and that without a patrician government to look after its population people would devolve into immoral behavior, and thus would harm themselves and the state. John Stuart Mill countered this thinking in his seminal On Liberty, in which he argued that it was not a legitimate role of government to regulate morality (Mill 374). This shifted thinking permanently on the role of government in the preservation of liberty. Both of these trains of thought are in fact correct. It cannot be denied that government’s granting and increasing security does, to a particular point, improve liberty: a well policed street will ensure that people have the ability to walk down it unmolested, and a well regulated market ensures the liberty of everyone playing by the same economic rules. Yet it also cannot be denied that governments sometimes go too far in curtailing liberty at t he cost of security, by, for instance, monitoring people without their knowledge, or policing ideology (Rovine 42). So where does the tipping point occur? Government’s enacting of security begins to unduly curtail liberty when actions taken in the name of security modify people’s behavior more than the threat or fear of a lack of security would do. For instance, locking everyone in a solitary cell would certainly lower the murder rate, but this would modify people’s behavior much more than the fear of murder does. A well regulated police force, on the other hand, increases liberty by countering the behavior modification that fear of murder by a completely un-policed society would have. Security and liberty are often seen as each other’s antithesis, and for good reason. Governments have

Assignment Essay Example | Topics and Well Written Essays - 500 words - 79

Assignment - Essay Example There are various procedures in which the court martial deals with cases especially those relating to criminal cases of a military officer. After an offense is committed by an officer, the case can be reported by anyone to the accused’s immediate commander as soon as possible. After one confinement, one is subjected to three types of pre-trial restrictions such as order of severity, confinement, and apprehension. The accused is then arrested or apprehended either through an order, orally or in written from by competent authority that also directs the accused to remain within certain specified limits. Service members in military, relish analogous rights secured by the statute and executive order, a military law gives the defendant, the right to counsel before a special or general court martial or an Art. 32 investigations. At the Supreme Court decision made was that there was no constitutional right to the counsel in summary courts-martial. Usually in special courts-martial, any accused has the right to; military counsel of his/her selection at government expense if available. Civilian counsel of his choosing, allotted military counsel at the Government expense. Article 38(b), 10 U.S.C. Â § 838(b). For multiple defendant cases, discrete counsel is appointed for each defendant to avoid any problem of conflicts of interest. Article 38(b)(4), 10 U.S.C. Â § 838(b)(4). For the accused who decides to choose a civilian counsel he/she is also entitled to appointed military associate counsel. Article 38(b)(4), 10 U.S.C. Â § 838(b)(4). The right to counsel does not only apply at trial, but also at pretrial investigations. This may also take place during depositions, and upon the appeal. Under article 70, the practice of appointing new counsel during appeal insures a renewed look at trial errors and competency of trial defense counsel. An appointed counsel must also meet the following competency; the counsel must be of typical competency in identifying legal

Toyota international business Essay Example | Topics and Well Written Essays - 750 words

Toyota international business - Essay Example The decision to operate and expand in Poland compared to other EU countries is dependant on a lot of factors, however we can look at some major aspects of investment decisions. Poland has been one of the most successful transition economies of the last decade thanks to consistently sound economic policies (DTI). It has consistently produced growth in GDP which slowed down in 1999-2000 which was mitigated with the prospects of closer integration with EU. Poland has dynamically converted from state capitalist economy to privately owned market economy. Even though conversion to private market economy and focus on EU increased consistency in economic policies, unnecessary red tape still needs to be eliminated. However until Poland joins the Eurozone, which is expected approximately by 2010, companies operating in Poland will be exposed to foreign currency risks. Considering the stringent requirements that have to be met in order to become a member of EU e.g. trade deficit of less than 3% and maximum government public debt of 60% of GDP, it is expected that until Poland joins Eurozone, the exchange rate will be stable enough so as not to effect investment and trade decisions by companies such as Toyota. Since the establishment of European Union and introduction of Euro, economic environment has dramatically changed. The EU represents a market of over 450 million people with minimal barrier’s to trade and movement of factors of production. The market size is expected to be effected due to inclusion of new member states into EU, however it is expected to normalize and increase by 2010 (DTI) and not only provide a larger target market but also skilled human resource – which is available at competitive cost compared to other European countries. Owing to the market size and purchasing power of the consumers, Toyota has posted 12% YoY increase in sales in

Business Ethics and Law Essay Example | Topics and Well Written Essays - 2000 words

Business Ethics and Law - Essay Example Basically, the interests of stakeholders are to increase their benefits from the organizations. To achieve this goal, business has to incur cost and this will reduce the earnings of investors. Therefore, in most cases managers compromise the interests of stakeholders in order to increase the income of the shareholders. Question one Business owners invest their resources in businesses and appoint directors to run those businesses on their behalf. This is because in most cases the owners of the capital lack expertise to run those businesses by their own, or they have other things to attend to hence they are left with no time to manage their own businesses (Adam, 2009). Sometimes even where they are present the businesses are may be too enormous for them to run on their own. The directors are given authority to mobilize the resources of the investors in a way that will maximize returns for the investors. Therefore, managers have a duty to ensure that their activities are focused on incr easing the returns for investors. However, they also have to ensure that the company’s stakeholders are considered when making decisions for the company (Cameron, Seher, & Crawley, 2010). These stakeholders include government, the community, consumers, suppliers and even the business rivals. These stakeholders are very crucial in any situation because their individual decisions will influence the position of the business. The argument of Joseph Johnston is that organizations are established to serve the needs of both stakeholders and the shareholders (Wettstein, 2009). According to stakeholder’s theory, in case of any clash of significance between the shareholders and investors, the managers should compromise the investor’s benefit for the sake of stakeholders. The investors concern is to reap the best form their investments. The clients concern in the business is to have a constant supply of superior products at affordable prices (Ananymous, nd). The public wan t to ensure that the organization is not oppressing people. The employees want to get the best pay from the organization. Different stakeholders have different concerns in the organization (Bebchuk & Fried, 2004). In actual sense, I believe stakeholder’s theory does not work because of inconsistency of interests among the parties concerned (Cameron, Seher, & Crawley, 2010). Managers are in control of the organizations and they are responsible for setting strategies and meansto achieve them. Since the interest of the investors is to create more wealth their desire is to invest in ventures which guarantee them greater returns. However, in most cases ventures that have higher returns are prone to perils (Bomann-Larsen & Wiggen, 2005, p. 76). Therefore, managers generally do not like risking and desire to safeguard their jobs. As a result, the managers invest shareholders resources to less risky ventures despite their decreased returns to ensure that their jobs are stable. On the other hand, stakeholders such as clients will desire superior products at affordable prices. Producing superior commodities requires extra resources which results to increase in prices for the commodities. Since managers also want to ensure that their employers have vast returns, most of the time they charge higher prices for inferior products (Cameron, Seher,